Privacy Policy
Last updated: June 1, 2026
Who we are
AI Tool Faceoff operates aitoolfaceoff.com, an independent publisher that benchmarks and compares AI tools. Our contact for privacy matters is privacy@aitoolfaceoff.com.
Information we collect
We collect the minimum information necessary to operate the site and improve it for readers.
- Email address — only if you voluntarily subscribe to our newsletter. We use this to send you updates about new comparisons and articles. You can unsubscribe at any time using the link in any email we send.
- Server logs — IP address, browser user agent, referring URL, and timestamp. These are retained for up to 90 days for security and abuse monitoring and are not used for advertising profiling.
- Analytics data — aggregate, anonymized data about which pages readers visit and how long they spend on them. This helps us understand which comparisons are most useful and prioritize our editorial work.
- Cookie consent state — a cookie that records whether you have accepted or declined non-essential cookies, so we don't ask you again on every visit.
- Advertising cookies — only with your consent. We use Google AdSense to serve display advertising. If you consent to advertising cookies, Google may use information about your browsing behavior to serve relevant ads. If you decline, you will see non-personalized ads.
How we use your information
- To send newsletter updates to subscribers who have opted in
- To monitor for security threats and abuse
- To understand aggregate reader behavior and improve the site
- To serve display advertising (with consent for personalized ads)
What we do not do
- We do not sell your email address or any personal data to third parties.
- We do not share your data with the AI tool vendors we compare.
- We do not use dark patterns to enroll you in communications you didn't request.
- We do not use your data to make automated decisions that have legal or significant effects on you.
Third-party services
We use the following third-party services that may process data about site visitors:
- Google AdSense — serves display advertising. Google's privacy policy applies to data processed by AdSense. You can opt out of personalized advertising at adssettings.google.com.
- Email service provider — we use a third-party email service to send newsletters. Subscriber email addresses are stored with this provider and are not shared with other parties.
Your rights
Depending on your location, you may have the following rights regarding your personal data:
- Access — request a copy of the personal data we hold about you
- Deletion — request that we delete your personal data
- Correction — request that we correct inaccurate personal data
- Opt-out — unsubscribe from email communications at any time
- Portability — request your data in a machine-readable format
To exercise any of these rights, email privacy@aitoolfaceoff.com. We respond within 30 days. These rights apply under GDPR (EU/EEA), UK GDPR, CCPA (California), PIPEDA (Canada), and equivalent regulations in other jurisdictions.
Children
This site is not directed to children under 16. We do not knowingly collect personal data from children. If you believe a child has provided us with personal data, please contact us and we will delete it promptly.
Data retention
We retain server logs for up to 90 days. Newsletter subscriber data is retained until you unsubscribe, at which point it is deleted within 30 days. Cookie consent records are retained for 12 months.
Changes to this policy
We may update this privacy policy from time to time. Material changes will be noted on this page with an updated "last updated" date, and where required by law, we will notify subscribers by email.